The 5% Problem: Why Builders Are Paying Too Much to Sell Their Own Homes
The Hidden Cost of “Business as Usual” If you’re a home builder producing between 5 and 100 homes a year, you already know how competitive the market has become. You’re juggling construction costs, sales targets, showhomes, and marketing budgets — yet at the end of each sale, you still write a cheque for a 5% […]